And a lot has happened. For example, the Washington Post hired a TikTok app expert. Buzzfeed is recruiting teens to cover the election on TikTok. And ads finally made their way onto the platform, along with a shoppable component.
Teenagers are gaga for TikTok. And with the advertising floodgates wide open, brands are too. So, is it time for your company to start TikTok marketing? Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in Creators have access to an assortment of filters and effects, as well as a massive music library. While lassoing some near 67 million plays on TikTok, the single trotted to 1 on the Billboard Hotwhere it stayed for a record-setting 17 weeks.
Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin.
There are more than 35 TikTok stars who count their followers in the tens of millions—most of whom are not mainstream celebrities. I never thought she'd see it. So basically, I will never top this moment. The video feed plays the minute the app opens, instantly sucking viewers in. TikTok makes content discovery central to its experience—which is what allows videos to blow up so fast.
In China, TikTok is known as Douyin. TikTok officially made its overseas debut in when it merged with Musical. The app was briefly banned by lawmakers in India last year who cited cultural degradation and explicit content as reasons. Security concerns have led the U. TikTok has fresh competition in And Google just jumped into the short-form video game with Tangi. In Asia, Tencent-backed Kuaishou is gaining popularity, while its sister app, Kwai, is popular in Brazil.
And of course, Facebook and Instagram will also look to close in on TikTok this year. Teens figured TikTok out long ago. But it still manages to befuddle many a millennial and Baby Boomer. For all you Olds downloading TikTok after that ad pic. Watch and create videos : Videos are central to the TikTok experience. They can be uploaded or created in-app with stop and start recording, timers, and other tools.
Live streaming is also an option. Users can add visual filters, time effects, split screens, green screens, transitions, stickers, GIFs, emoji, and much more. Creators can add, remix, save, and discover songs and sounds via playlists, videos, and more. Interact : TikTok users can follow accounts they like, and give hearts, gifts, comments or shares on videos they enjoy.
Discover : The Discover feed is all about hashtags, but users can also search for keywords, users, videos, and sound effects. People can add friends by searching their username, or scanning their unique TikCode. Explore profiles : TikTok profiles show a tally of follows and followers, as well as an overall total of the number of hearts a user has received.You may recall that it was rebranded as TikTok in August after being acquired by Chinese company ByteDance the year before.
After several years of impressive growthTikTok has skyrocketed even further in recent months. In fact, during Q1it had a better quarter than any app ever, with million downloads enticing and captivating consumers with a proclivity for binge-watching video content — especially appealing as global audiences are quarantined at home amid COVID Coming off remarkable success inthese 20 TikTok statistics show promising signs of continued growth for To help marketers stay ahead of the trend, check out the most important TikTok stats:.
TikTok was downloaded million times in Q1 — TikTok continues to gain traction with new users at a rapid rate. At an average of 45 minutes spent on the app per day, TikTok ranks pretty high among time spent on social media platforms.
For comparison, U. Android users spend 53 minutes on Instagram, 58 minutes on Facebook, and A recent report surveyed children years old during the peak of the U. ByteDance has stated that U. TikTok broke records by having more than For comparison, inInstagram only averaged TikTok has shown amazing growth in the area of new installs.
TikTok continues to break records with unprecedented downloads in Q1 With interest in the app at an all-time high, TikTok is shifting their goals to focus on monetization and developing tools for their creator community.
TikTok is estimated to have over million monthly active users. Currently the largest social network, Facebook is estimated to have 2. Want to learn how to work with TikTok creators on branded influencer campaigns?Additional Information. Show source. Show sources information Show publisher information.
Please see our privacy statement for details about how we use data. Single Accounts Corporate Solutions Universities. Popular Statistics Topics Markets. As of Januaryusers in their teens accounted for According to App Ape, users aged 20 to 29 years were the second-largest user group, accounting for Loading statistic Download for free You need to log in to download this statistic Register for free Already a member?
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Then you will be able to mark statistics as favourites and use personal statistics alerts. Please log in to access our additional functions. Yes, let me download! Exclusive Corporate feature. Corporate Account. Statista Accounts: Access All Statistics.TikTok is now a tale of two apps.
Its Eastern audience, however, knew the original app better, and TikTok still runs a separate version of the app in China called Douyin.
Although Musical. They released the app in August We have written extensively about Musical. Although the platform has changed, most of our articles are still relevant — the former influencers of Musical. The influencers have juggled positions since we wrote that article, however, and Loren Gray now tops the TikTok charts. Bytedance launched it as Douyin in China in September and then introduced it to the overseas market as TikTok a year later.
Before long, Bytedance decided to expand their offering. They purchased Musical. The developer still offers the original Douyin app in China, however, as a separate app on their website. Neither TikTok nor its forerunner, Musical. It is much harder to find follower lists than most of the other social networks, for example.
However, with such a convoluted history, it is not too difficult to discover quite a few TikTok statistics. Let's kick off with this interesting look at TikTok's rise the last few years. Although monthly app downloads vary greatly, TikTok took fourth place in the list of most downloaded iPhone apps for The only apps with more downloads were YouTube, Instagram, and Snapchat. It benefited from a late surge in Q4, taking to from 4 th to 2 nd position.
It is in the top 25 overall in of these countries. This means that some form of TikTok is available in countries. TikTok has the highest follower engagement rates acrossuser profiles sampled in an online research project conducted by Influencer Marketing Hub. India is another populous country whose youngsters are attracted to TikTok.
There are now more than million active users in India.
Everything Brands Need to Know About TikTok in 2020
Indeed, TikTok was downloaded As well as the nations separately mentioned here, it is particularly loved in Cambodia, Indonesia, Japan, Malaysia, Thailand, and Vietnam. Active daily users in China mostly of the Douyin version now exceed million. Douyin has established itself as the largest knowledge, culture, and art platform in China. It can be easy to forget the size of some of the less traditional markets.
TikTok has continued to grow in popularity since then at a rapid rate.Most people might recall TikTok as being the hit pop single by Kesha. But for the teens of the world, it has taken a completely different meaning. TikTok is one of the fastest growing social media platforms in the world which presents an alternative version of online sharing. It allows users to create short videos with music, filters, and some other features.
TikTok provides a platform for users to express themselves in a very creative way. Discover thousands of products you can start selling online. No commitment, no credit card required.
Get Oberlo Now. TikTok is an iOS and Android media app that can be used for creating and sharing short videos. It was initially launched as Douyin in Septemberin China. The following year, inthe app was launched by ByteDance for markets outside of China. TikTok and Douyin both use the same software, but maintain separate networks in order to comply with Chinese censorship restrictions.
Some of you might be wondering why TikTok might sound oddly similar to Musical. As a result of the merger, TikTok had smooth access to targeting the US teenage market which previously belonged to Musical.
50 TikTok Stats That Will Blow Your Mind [Updated 2020]
TikTok enables everyone to be a creator, and encourages users to share their passion and creative expression through their videos. And what makes it so attractive is that practically anyone can become a content provider because of the simplicity of using the app. This picture is available in French and Spanish. TikTok has million active users worldwide Datareportal, That makes TikTok 9th in terms of social network sites, ahead of better known sites such as LinkedIn, Twitter, Pinterest, and Snapchat.
And for Facebook to hit the same monthly active users mark, it took nearly over four years. The app reached its first billion only as recently as February and took just under eight months to gain half a billion more — figures that are nothing short of impressive. The latest TikTok statistics show that the app was downloaded million times from January to November in Sensor Tower, If growth figures hold, this means the app is likely to be the third most popular non-gaming app ofjust behind WhatsApp and Facebook Messenger with It will also rank ahead of social media giant Facebook itself and Instagram.
Despite its relatively recent launch in lateTikTok has made its way into the list of the ten most-downloaded apps of the past decade, ranking in seventh place ahead of even YouTube and Twitter, which have been around for much, much longer. This was largely thanks to the million first-time downloads in — which propelled it to fourth place on the list of most downloaded non-game apps of the year.
TikTok has really hit the nail on the head when it comes to engaging with the youngsters of the world. It might be a bit of a head scratcher for the older generations, but TikTok is no news to the teens of the world. The social media app is all the hype among youngsters, but many adult social media users have never heard of it and you might be wondering why. To start off, the popularity of TikTok with the younger generation could be explained by the fact that the app creators decided to choose under 18 as their target audience from the very beginning.
In a way, you can say that TikTok creators have understood the younger generation in a better way than competitor apps.
TikTok allows users to create and share funny videos while singing, dancing, or lip-syncing to their favorite tunes. In alone as of NovemberIndia was responsible for This is also 60 percent of the total number of downloads in India. In other words, six out of every ten downloads of the TikTok app in India took place in India is followed by China and the United States with Of the total number of downloads of the TikTok app so far, Together, these two countries make up more than 40 percent of the total number of TikTok app downloads.
In comparison, downloads in the US number at TikTok is fully aware of its growing popularity in the South Asian country and is adapting its platform to cater to the local and diverse population.TikTok is available in over countries, has over 1 billion users, and has been downloaded over million times in the United States alone.
Need inspiration on launching your TikTok strategy? Click here for amazing TikTok examples from brands.
Top 20 TikTok Statistics: Key Facts, Figures & Data
Without further ado, here are the most important TikTok statistics we will continuously refresh this article as new data becomes available. Have questions? Email me personally at brandon at wallaroomedia dot com. Want to get a TikTok strategy going of your own? You should!TikTok for Business: Who, What, and Why for Marketers
Contact us today by clicking here! Or fill out the form below! Fill out the form below and we will get back to you soon! July 13, Last updated: July 13, TikTok Statistics — Updated July TikTok is available in over countries, has over 1 billion users, and has been downloaded over million times in the United States alone. Monthly Active Users — TikTok has about million monthly active users. In November ofTikTok reported that the number was million monthly active users.
In Q1 ofthe app had million downloads, which is the best quarter by any app, ever. In June of TikTok was downloaded 87 million times worldwide with 7. Among U. In April, that number jumped to The percentage of U. During that same time period, the share of to year-olds rose from This means that the TikTok userbase is aging up so get on it now! All data via Comscore. They spend an average of 52 minutes per day in the platform.
A new study has shown younger people ages four to fifteen spend an average of 80 minutes per day on the app.
Opens — A user opens the TikTok app 8 times per day. Audience — As we mentioned, we estimate that TikTok has about 80 million monthly active users in the United States. This data comes straight from TikTok. Gen Zers are trendsetters. Next year, 74 million people in the U.
Countries — TikTok is now available in countries worldwide and 75 different languages. TikTok Vs.It is a short video app which has gained a great deal of followers in addition to readers over the past months and it is forecast to grow in the months ahead of time. Although it has risen quite a lot, most older people are not Exactly sure of what this app is or exactly what it does.
It is more prevalent amongst the younger generation such as teens and young adults. Tiktok User Demographics. The program also gives out a lot more than lip-syncing since it is better known for the act out memes it attracts to the net with sound clips and audio.
In a space of a year, Tik Tok has gotten over million monthly active users in addition to 1 billion downloads. An average Tik Tok user spends an average of 60 minutes daily on the app. A sizable percentage of these users are aged There a Great Deal of ways to use Tik Tok and even brands, artists In addition to actors have started to utilize TikTok to market their products, services or even brands.
Among the methods to reach a high influencer includes using a large TikTok after and perspectives. Views are also quite crucial in videos. This Is the Way it Works, people are more interested in seeing a video that has thousands or millions of views in relation to a video that has just hundreds or even thousands of viewpoints. This is only because they assume it brings about better amusement and be something watch looking forward to.
Before we go on about how you can get free Tik Tok views to boost your webpage, below are a few of the ways that you can improve your page as well as your views, followers, etc. Among the most important items to consider when looking In order to get a fantastic following and bringing audiences is by setting up a fantastic profile to ensure people that you draw, have more reasons to stay. A few things to check into include a good username because choosing a fantastic username which reflects the sort of videos you create is a fantastic way to attract perspectives plus a following.
Also using a suitable profile image and adding different links to social networking networks is quite important. One of the mistakes a lot of users create is that simply do Whatever comes in their minds. Now, just as imaginative as you might think this is, it makes a rough new for you and does not give you a fantastic number of views or followers. So in the event that you find a niche that suits you well, stick to it.
All you need to do is bring out your hidden abilities and something you can perform better than many others and do it. Promoting your webpage on other social networks is a good way to It may be on your Instagram bio or your facebook page. Getting the Most of trending Hashtags to create your videos open for More viewpoints.
If you are a creator who creates videos fast, then using trending Hashtags is a fantastic way to earn your video available for more views. After making your movie, then slap the trending and appropriate Hashtags for this.
Challenges are a Terrific way to increase your audience engagement. It is also a means to make your challenge or merely participate in one created by other people.
You can choose to collaborate as well as it is a very large deal on Tik Tok. Get Free Views.